Valuable business advice, warm relationships, tangible results, product design improved by your recommendations – that gives meaning.
Mirna Horvat, Project Director

Solutions

Business Challenges That We Solve

We help our clients in 4 areas: strategy design on the basis of consumer insight, brand building and management, innovations, and market efficiency.

We offer advice with market strategy development,

Opportunity identification
Consumer insight in new markets
Concept development and testing

and help with the execution of strategies.

Trend detection
Communication development and testing
Satisfaction research
Mystery shopping

Within these broad areas we offer answers tu numerous marketing problems, including:

Communication
Branding
Product and services development and management
Sales and sales channels
Effectivenesss tracking
Analytic CRM, consumer satisfaction and Business Intelligence
Pricing for maximum profitability

Research Capabilities

We cover a broad spectrum of research capabilities and employ specialists for individual industries:

Quantitative research	Public opinion polls
Qualitative research	Online research
Analytic CRM and data mining	Semiotics
Reporting and BI	Observation and ethnography
Advertising efficiency and marketing reach	Videoethnography